To celebrate the 40th anniversary of its iconic offering, Chicken McNuggets, McDonald’s Hong Kong tapped streetwear and art figure Kevin Poon to curate a special exhibition. Titled “The Coach McNugget Art World,” the unique fast-food item-themed immersive showcase serves to highlight the enduring popularity and cultural impact of Chicken McNuggets in Hong Kong and across the world.
Vandy The Pink put together a collection of apparel and lifestyle items centered around a new edition of “Team McNuggets.” Reimagining the classic ’80s McDonald’s campaign, the “team” of Ball, Bell, Boot and Bone is accompanied by Coach McNugget and Assistant Coach McNugget. Finally, interactive elements like crafting McNugget shapes in the metaverse and special laser tattoos serve to further elevate the experience. VANDYTHEPINK's design takeover of McDonald's will only be available in Hong Kong through June to August 2023